7 Instagram story formats that get skincare customers to reply
Seven Instagram story formats that get skincare customers to tap, reply and ask questions.
Ideas to grow your beauty brand on Instagram
Practical guides on content, captions and launches for small skincare and beauty brands.
How to make product photos look consistent on a small budget
Seven rules for product photos that look like one brand, with no studio and a small budget.
What to post on Black Friday if you run a small beauty brand
A clear offer, a 10-day posting plan and design rules for Black Friday posts that still look like your brand.
Figma vs Canva: which one should your brand use for templates?
Figma or Canva for your brand's templates? A plain comparison to help you pick the one that fits how you work.
How to write skincare captions that sell without sounding salesy
A simple way to write skincare captions that sound like advice from a friend, with examples you can copy.
10 Instagram post ideas for a new skincare launch
Ten posts to plan around a skincare launch: four to build curiosity, two for launch day and four that give people proof.
How to plan a month of Instagram posts for your skincare brand
A simple 7-step way to plan 16 Instagram posts a month for your skincare brand, plus a 4-week plan you can copy today.
